Tag Archive: Economy

When CRISIS can build LOYALTY…

One of the blogs I regularly follow is Seth Godin.  Why Seth?  He has a very no-nonsense way of putting things in plain english for all of us to understand about marketing, customers and a host of other interesting topics.  I was thinking the other day about a particular topic to talk about – how…

Yesterday we were lazy, now we have to survive…

It was only a little over a year ago when being “fat and happy” was the way of life and people and their businesses were living the “good life”, like with Dany Mitchell, pictured with me, from Trattoria Mitchelli’s. Today, those same people are trying to survive – my how the world has changed and…

Customer Loyalty just doesn't happen…

One thing I have noticed over the years is how important something can be to someone and yet how little attention they give it.  Take for example a relationship with someone.  How many times do you see the relationship being neglected and taken for granted by the other person – only to wake up one…

EBRT embraces Social Media…

Last Wednesday I had the distinct pleasure of speaking to one of the most influential and well respected business groups in the area – Bellevue Chamber of Commerce’s EBRT (Eastside Business Roundable).  This group is comprised of some of most well known business leaders in both Seattle and Bellevue. Why was I there?  They were interested,…

Actions speak louder than words…

One issue that seems to resonate in the market is who companies care about the most – NEW customers or CURRENT customers?  What I find out there is an incredible discrepancy between what is “said” and what is “acted” out by companies. Too often a business tells its existing customers that they are the MOST…

Love it or…

I recently read and article about the new head of Newsweek magazine and how he, Tom Ascheim, is having to transform the magazine if they are going to survive.  While I am not a big fan of the print media overall because of how they sensationalize almost everything, I do have to agree with Tom…

Joe, way to go – you 'da man…

I wrote an entry a little while ago referencing how parasitic the media is right now and how they are literally preying on the bad news to keep themselves alive – it sucks.  I can’t say it any other way than that.  It is also why I am telling everyone I come in contact with (in…

Seth got it right – almost…

Seth Godin, probably one of the greatest marketing minds of a new era is usually “spot on” in about everything he offers up – at least I believe he is.  If you haven’t seen his blog, you have to check it out and follow him for a few weeks to get a feel for how…

Happy NEW YEAR !!!

As we close out of 2008 (sounds so yesterday already) and move into 2009, I wanted to take this opportunity to wish all our followers a very HAPPY NEW YEAR!!   I have been reading a number of blogs over the past several weeks and I have to admit, I am very disappointed.  The majority…

Don't give in – keep INNOVATING and LEAD…

I was reading an article in the Harvard Business Publishing Blog on Warren Buffet and his views of this whole economic mess when I came across a great comment at the bottom of the article.  The article was titled, “The Wisdom of Warren Buffet,” by Bill Taylor.  Bill writes about a variety of topics and this one was spot on…